The Toolkit  ·  Ed. 3  ·  Fall 2025
The Open Enrollment Issue

How to prepare
your DPC for
January 1.

Templates, scripts, and strategies to guide your patients through open enrollment season, while keeping your practice protected.

  • 01Prepare Your DPC for Jan 1
  • 02DPC + HSAs: The Big Beautiful Bill
  • 03Medicare: The Fork in the Road
  • 04Dr. Emily Holt, Poppy Direct Care
  • 05Health Shares + the Self-Employed
  • 06Humanity Meets Design, Kalli Ortega
  • 07Advocating for Our Patients, Christy Snodgrass
The Toolkit Fall 2025 cover: The Open Enrollment Issue
The Toolkit · Fall 2025
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In this issue

9 articles. One season.

It’s Open
Enrollment Time

Every fall, coverage resets while life keeps moving. Formularies shuffle. Networks tighten. Employers re-bid benefits. And by January 1, your patients want one thing: confidence that nothing important fell through the cracks. This issue gives you everything you need to be that confidence.

“Open Enrollment is when calm, relationship-based primary care shines.”

How to Prepare Your DPC for January 1, 2026

A 30-minute team prep plan, copy-and-paste patient scripts, Medicare timeline, sticky-note exam room prompts, and the open enrollment survival kit your front desk needs. From the Annual Notice of Change window (Oct 15–Dec 7) to the MA do-over period (Jan 1–Mar 31), every key date, every key script.

“Bring your ANOC letter and your med list to your next visit, or snap photos and upload them to the portal. We’ll help you sanity-check your plan.”

30-second patient script

DPC at the Crossroads:
Why the Time to Act Is Now

With the passage of HR 1, the “Big Beautiful Bill”, Congress has officially amended the IRS tax code to allow HSA dollars to be used for DPC services. Beginning tax year 2026, patients with high-deductible health plans can use pre-tax HSA dollars toward DPC memberships (fees under $150/month for individuals, $300 for families). A decade in the making. What physicians must do now.

DPC and Medicare:
The Fork in the Road

Opt in or opt out, and why “playing both sides” is a 2004 OIG fraud alert waiting to happen. The two paths, when each makes sense, the MA gray zone, and the five steps to opt out the right way. Whatever you choose, make it intentional, informed, and well-documented.

Dr. Emily Holt:
Restoring the Soul of Medicine, One Patient at a Time

From full-time EMT during Hurricane Katrina to FQHC physician to DPC founder. Holt’s Poppy Direct Care centers gender-affirming, shame-free, relationship-based care in New Orleans. How she navigates the “Big Beautiful Bill,” partners with Byja Clinic for nonprofit DPC, and builds a practice around humanity over bureaucracy.

“I became a doctor to care for people, not to feed algorithms.”

Health Shares and the Self-Employed

Health sharing ministries aren’t insurance, and that’s exactly why they pair well with DPC for the right patients. What health shares cover, when they make sense (and when they don’t), the Sedera settlement, and how Zion HealthShare specifically integrates with DPC practices.

DPC covers routine and preventive care directly. A health share can step in for unexpected, high-cost events, surgery, hospitalization, or trauma. Together they bypass insurance bureaucracy while keeping a financial safety net.

Rise-Up Physician Summit

FlexMedStaff, the first and only educational platform built by physicians, for physicians, partnered with My DPC Story for the inaugural Rise-Up Physician Summit. A virtual event for doctors breaking free from outdated models and exploring sustainable, independent career paths.

Humanity Meets Design:
A Dialogue on the Future of Direct-Pay Medicine

The system isn’t broken, it’s operating exactly as designed. The issue isn’t mechanical failure; it’s diagnostic failure. Ortega argues that DPC must document its identity, define concierge navigation as a core metric, and design for the cultural and psychological trust boundaries of its patient population. Redesign isn’t rebellion, it’s recovery.

“If we are to reclaim the humanity of healthcare, we must do more than repair. We must redesign. Humanity isn’t an inefficiency; it’s the load-bearing wall of any system that hopes to endure.”

Advocating for Our Patients

An oncology nurse turned DPC patient and patient advocate. Snodgrass’s Patient Resources library curates Dollar For (hospital charity care), prescription savings, imaging discounts, and advocacy templates for DPC patients navigating the rest of the healthcare system. Her work on the HSA + DPC policy shift and what it means for patient access.

Christy Smith, RN joined Dr. Garrison Bliss, “Father of the DPC Movement,” and Dave Chase of Health Rosetta at RosettaFest 2025.

Read the issue

Fall 2025 · The full magazine

Download the full PDF ↓

DPC Doctors Answer: What do you do for health insurance?

“My family has health insurance through the small business that my husband owns. He pays a small fortune for this insurance though, so we are always eager to learn better ways to give his employees and their families access to great medical care.”

Dr. Jaclyn Harris
Desert DPC

“We need to talk. I practice what I preach, have a plan set up for my own family, and have a husband who is an expert who has helped guide other direct care docs to find health coverage solutions for both their families and their practices.”

Dr. Grace Torres-Hodges
Torres Hodges Podiatry

“I’m very fortunate that my husband works for our state university and so we have very good health insurance through him. Before I left my urgent care practice, I was able to transfer other benefits like my 401k and life insurance into a private benefit fund.”

Dr. Jo Ann Beltre
WanderCare Pediatrics

“My spouse has insurance through his company, USAA. But we still do DPC. When I was solo, we paid for a subscription to other DPC in the area, but now that I have partners my family sees them.”

Dr. Jenna Silakoski
North Idaho DPC

DPC Open Enrollment
Survival Kit

Built from real-life practice experience at Big Trees MD (Dr. Maryal Concepcion’s practice). Tested in the trenches. Designed to save you hours.

Download Now →
  • Open enrollment talk track
  • Patient one-pager: “How DPC works with Medicare”
  • Email / SMS template pack
  • Open enrollment tracker (Google Sheet)
  • Social media caption templates (Canva)
  • White-labeled option for your clinic